I recently saw a blog post that asked the question “what makes an ad great?” Many of the post’s comments talked specifically about how the art direction and production value is what separates great ads from the rest of the pack. Stopping power and entertainment value were also mentioned several times. I couldn’t disagree more.
The entire point of any business is to sell. There is no function more important than selling, because without sales there will be no business. But the sales process needs to be effective and the support it receives from marketing is essential to a company’s success.
"Their team approached the development of our new company’s corporate identity from a very strategic point of view and in a methodical way, which we found highly effective as it helped us define how we wanted to position our company."
CEO / Wireless Image
"Davron Marketing is service driven, technologically current and a pleasure to deal with.”
HGTV’s “Love It or Lose It” / Louanne Litke Design
"Davron Marketing is honest in their comments and can cut through the clutter of technological and graphical possibilities to the essence of what really works for the audience."
President / Applied Marketing Inc.
“Davron Marketing has the ability to listen and involve their clients in every step of their development of a campaign."
Program Manager / Junior Achievement of BC
"Their team is a good judge of what we want, yet are not afraid to question us if they think we’re taking the wrong path.”
VP, Sales and Marketing / Progressive Solutions
"We have found Davron's work to be very effective. They are a great team to work with and I would recommend them to any company that is seeking to augment their internal marketing resources."
VP Product Marketing / Clevest
"I really enjoy working with David Parker and Davron Marketing. They have a good appreciation of integrated marketing programs, and how marketing communications fit in to support other sales and marketing efforts."
President / Applied Marketing
"The entire brand creation experience was handled with efficiency, professionalism and amazing creativity. I highly recommend Davron.”
CEO / FITNIR Analyzers
"Davron Marketing listened to our needs, identified problem areas and helped us create a new brand that closely associated our product to our corporate image."
President / Optimal AEC
"Even with the time and material restrictions we placed on Davron, they were able to efficiently develop logos, trade show displays, marketing materials and a marketing strategy that reinvigorated our software brand and will help establish our corporate brand as the leader in our industry.”
President / Optimal AEC
"Davron easily became an extension of our in-house marketing team and have been great people to work with."
Senior VP, Global Sales and Marketing / Clevest
"Davron Marketing brought us the customer’s perspective and allowed to see ourselves through the customer’s eyes. In my opinion, Davron succinctly identified the definition of our brand and brand promise."
Director, Microsoft Dynamics / Phoenix Systems
"Davron Marketing helped us refresh our brand. We found them very thorough, easy to work with and they continue to help us as an extension of our sales and marketing team."